Build your expertise


Developed by marketers for marketers

Join us to learn from marketing experts. These proven trainers are leaders in their field and on the latest in marketing. Our online trainings includes timely industry case studies and examples, combined with industry best practices, and features a number of engagement opportunities designed to illustrate concepts and provide practical ways to engage and apply your new knowledge.

Make it a team event and save. 

When five colleagues in your company register for the same CMA training, your sixth colleague can register for free.



280_upskill_19

Join us at our next CMA Training and expand your marketing knowledge. All training available online.

  • Social Media and AI: Experience the future of social media marketing where we unravel the dynamic fusion of Social Media and AI, set to redefine the landscape of brand engagement.
  • Responsible Marketing, Navigating ESG: Put sustainability into practice, start using 3 tools that can help you tackle the tidal wave of new customer, employee, investor and banker sustainability “ESG asks.
  • The Psychology of Persuasion for Impactful Sales and Marketing: Beyond the high level frameworks many are trained on, there are many tactical skills we can leverage to improve our outcomes particularly in sales and marketing.
  • Achieving Business Success Through Brand Identity: Learn to leverage your distinctive brand identity to drive measurable business outcomes.
  • Data Visualization and Storytelling: If you feel your presentations fall flat, or your reports lack flair, this session will provide you with guidelines and considerations that leave a lasting effect on your audience, and help you stand out.
  • Generative AI and the Future of Marketing: Ever wondered how creativity can be algorithmic? How programming can be predictive? How leadership can be AI-infused? Welcome to a glimpse of marketing's future.
  • Communications Writing: Improve your writing techniques and style for effective communication and engagement.
  • Paid Acquisition Strategies: Learn how to evaluate and enhance your paid acquisition campaigns including social, search and display, affiliate marketing, and more.
  • Creative Strategic Thinking: Recognize and overcome obstacles to creativity, learn creative tools to help address everyday business challenges.
  • CASL Essentials for Marketers: Tackle real-world compliance case studies through an extensive review of CASL rules.
  • Content Marketing: Finesse your content marketing campaigns through focused messaging and tactics designed to attract and retain a defined audience.

Ready to register?

Scroll below or search our Event Calendar for the CMA Training that interests you by selecting ‘Learning’. Please ensure you have created your MyCMA account and are logged in to successfully register.

CMA offers special rates for groups of 6 or more. Please reach out to learning@thecma.ca to take advantage of group rates. Note: for group rates to apply, all registrations must be completed at the same time.

Customize your training

The CMA will design, develop, and deliver classes and program for the unique training needs of your business. Learn more.




Group rates: CMA offers special rates for groups of 6 or more. Please reach out to learning@thecma.ca to take advantage of group rates. Note: for group rates to apply, all registrations must be completed at the same time.


280_copywriting-seminar_18

Interesting in collaborating on a training with us?

Are you a specialized marketing expert interested in sharing your experience and breadth of knowledge? Submit a proposal to us for consideration!

Submit Proposal

UPCOMING EVENTS & LEARNING OPPORTUNITIES

|

VIEW ALL

Major Sponsors

  • BMO-800x450
  • CIBC-800x450
  • Microsoft-2023